The Tipping Point
Author: Malcom Gladwell
A very intriguing book about how we make snap decisions based upon "thin slicing" the information we see in front of us. Why do some people have great "intuition"? According to Gladwell, they read little bits of information in a millisecond and are able to make accurate determinations from that information. A must read.

Blink
Author: Malcom Gladwell
A must read for executives. This book shares how social epidemics (used in the context of sales of your products or services) can be created. Used in marketing and sales directly or through customer service strategies, a company can create a tipping point that exponentially accelerates your company to levels far beyond your expectations.

Good To Great
Author: Jim Collins
Read about the core actions and beliefs that lead companies to grow from being good companies to becoming great companies.